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Esso Pay - Win DeutschlandCard points
Project Type
Activation campaign
Date
October 2023
Market(s)
Germany
Channels
Paid media, Social, Digital, Print, Owned media
This project focuses on the Esso partnership with DeutschlandCard loyalty program in Germany. More specifically, offering members opportunity to win the value of their fuel fill in DC points when they pay using the Esso Pay app at stations.
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